23/11/2013

Pharrell Williams releases an interactive video for 'Happy'

The concept is very simple: 24 hours of happy.

a excerpt of this 24-hour concept video

Pharrell Williams, well-known producer and singer who also known for his creativity and innovation.

Plus, he also features in the two biggest hits of 2013: Daft Punk's Get Lucky and Robin Thicke's Blurred Lines.

This week, Pharrell released a new video for Happy - but, this is a very special video.
This is the first 24-hour interactive video, produced by We Are From LA and creative direction of Mimi Valdés and Yoann Lemoine/Woodkid - more information here.

The track plays non-stop, the clip plays for an entire day and can be accessed any time through 24hoursofhappy.com
On the site, you can see the video in real time or forward or rewind in anytime of the day and see the respective part of the video.

The video counts with loads of anonymous who dance and enjoy the song in their dailylife. Every hour, Pharrell appears singing and performing the hit.
Some celebrities like Jamie Foxx, Jimmy Kimmel, Kelly Osbourne or Tyler, The Creator.

Happy is a song taken from Despicable Me 2, where the artist contributes with another two songs.

The video is available on 24hoursofhappy.com or Youtube.

Sem comentários:

Enviar um comentário

Related Posts Plugin for WordPress, Blogger...